IBM WISATA MANGROVE JEMBATAN API-API DAN PANTAI PASIR KADILANGU, MANDIRI DAN SEJAHTERA

Abstract

Tourism is an inevitable part of human life, especially with regard to social and economic activities. Kulon Progo local government . Local governments undertake various policies to support tourism development both initiated by local governments and those formed by self-supporting community. One of them is the development of mangrove tourism village that is managed independently by the surrounding community. This tourist village is located in Jangkaran village which is 33 KM westward from Univeristy of Mercu Buana Yogyakarta campus. Mangrove tourism village is a strategic area that has the potential for economic growth and welfare of the community (Eradicate poverty, Overcome unemployment) Social and cultural development, empowerment of natural resources, (Conserve nature, environment and resources) and environmental support. Jembatan Api-api dan Pantai Pasir kadilangu are an area of mangrove tourism village that has a tourist attraction backed by the uniqueness, beauty and value that is the diversity of natural wealth, and man-made products that become the target or destination of tourist visits. The IbM is trying to help the problems of tourism management, especially Jembatan Api-api  and Pantai Pasir Kadilangu , and how to do the promotion and marketing of these objects. IbM program that we have done is a simple bookkeeping training for tourist managers and stall owners around the site, training on English for tour guides and shop owners and training on web management for tourist managers. In addition, we do the assistance of web management, make a media campaign in the form of tourist maps which are in the form of boards and leaflets as well as making a video profile of both mangrove tourism objects. The Mangrove tourism objects began to be known which is indicated by the number of visitors who have increased in this one year. It directly influences the increasing of the Mangrove tourism objects income.