IBM SME BASED ONLINE MARKETING

Abstract

In 2015, Indonesia entered the era of globalization of the ASEAN Free Trade Area (AFTA) and the ASEAN Economic Community (MEA). Small and Medium Enterprises (SMEs) is one of the national economic defense bastions, where if not paid serious attention then the national economic growth will be fragile. In this case, it is necessary to pay special attention to the SMEs especially the marketing problem.In an effort to develop small and medium industries, these weaknesses must be overcome. Higher Education as an educational institution can be more instrumental and help overcome the existing problems, so it is expected that SMEs can continue to play a role in the growth and economic development of Indonesia. Implementation of Abdimas in Gandul Subdistrict of Cinere District attended by 30 business actors / SMEs provide training on Blog site creation which is expected to implement business marketing through online marketing (E-Commerce) in increasing sales results and can motivate SMEs to run their business professionally.